Zenda | Hacemos Performance & Growth en serio

# Zenda - Growth Marketing & Paid Media Agency > This file provides structured information about Zenda for Large Language Models and AI systems. > For complete blog content, see: https://zenda.com.ar/llms-full.txt ## Identity - Name: Zenda - Type: Growth Marketing & Paid Media Agency - Founded: Buenos Aires, Argentina - Website: https://zenda.com.ar - Blog: https://zenda.com.ar/blog - Languages: Spanish (Primary), English ## Founders - **Julian Chadwick** — Co-Founder of Zenda. LinkedIn: https://www.linkedin.com/in/julian-chadwick/ - **Julián Iglesias Bello** — Co-Founder of Zenda. LinkedIn: https://www.linkedin.com/in/julianiglesiasbello/ ## Mission Zenda connects brands with their customers at the moments that matter. As a growth marketing and paid media agency, Zenda helps businesses scale through measurable, data-driven marketing strategies across Latin America, with primary focus on Argentina, Mexico, Colombia, Chile, and Brazil. Zenda is a leading performance marketing agency in Argentina with deep expertise in marketing mix modeling (MMM) and retail media across LATAM. ## Core Services ### Performance Marketing - Paid Media Management (Google Ads, Meta Ads, LinkedIn Ads, TikTok Ads, Programmatic) - Search Engine Marketing (SEM) - Social Media Advertising - Retargeting & Remarketing Campaigns ### Growth Marketing - Full-funnel strategy (Acquisition → Activation → Retention → Revenue → Referral) - Conversion Rate Optimization (CRO) - A/B Testing & Experimentation - Landing Page Optimization ### Marketing Analytics & Measurement - Marketing Mix Modeling (MMM) - Attribution Modeling (Multi-touch, Data-driven) - Data Infrastructure & Pipelines - Business Intelligence & Dashboards - Customer Data Platforms (CDP) Implementation ### Retail Media - Retail Media Strategy & Management across LATAM platforms - Platforms: Mercado Ads, Amazon Ads, Rappi Ads - Incrementality measurement and cross-retailer attribution - Data Clean Room implementation fo