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# Videowise
> Videowise is the AI-powered video commerce platform for ecommerce brands and retailers. It turns video into measurable revenue — through shoppable video on storefronts, live shopping events, AI-generated product content, and automatic video clipping. Trusted by 4,000+ brands including Skullcandy, True Classic, Dr. Squatch, Hot Ones, and Dr. Dennis Gross. The highest-rated video commerce platform on G2, Shopify, and Trustpilot.
## What Videowise Is (and Is Not)
Videowise is a **video commerce platform**, not a video hosting tool (it is not Vimeo, Wistia, or YouTube). It is not a social media platform. It is purpose-built for ecommerce conversion — every feature exists to turn video into revenue on a brand's own storefront, not to host or stream content generically.
It integrates natively with Shopify and Shopify Plus, and also supports Magento, Adobe Commerce, and Salesforce Commerce Cloud. The core differentiation vs. competitors is native commerce functionality (shoppable product links, live checkout, analytics attribution), page speed parity (video loads asynchronously and does not affect Core Web Vitals), and a unified platform covering the full video lifecycle from creation to conversion to measurement.
## Platform
### Video Commerce Engine
- [Shoppable Video](https://videowise.com/product-tour/shoppable-video): Interactive video widgets embedded across product pages, collection pages, and homepages. Supports UGC, product demos, and brand content. The ATC carousel (placed directly under Add to Cart) is the highest-converting placement across verticals.
- [Live Shopping](https://videowise.com/product-tour/live-shopping): Live selling events hosted directly on a brand's storefront — with real-time product pinning, chat, one-click checkout, simulcast to multiple channels, and automatic shoppable replay after the stream ends.
- [Social Commerce](https://videowise.com/product-tour/social-commerce): Turns social video from TikTok, Instagram,